Baking a tasty startup scene in Scotland

RookieOven Meetup May 2013

By Michael Hayes · Meetup

RookieOven has been pretty quite of late, apologies for that, but I do hope to explain the reasons behind that in a post later this week but from here forward I hope for RookieOven to return to providing regular commentary, advice and shout outs to the Scottish startup community. Oh and of course the regular meetup; speaking of which…

Vespbar Glasgow Venue for RookieOven Meetup

The RookieOven Meetup will be running as usual on the first Monday of May (which will be the 6th) after a hiatus over Easter. The RookieOven Meetup once again will be in Vespbar which is a short walk from either Glasgow Central or Queen Street Station. It has a great selection of beers and they do pizza by the metre. We will be in the upstairs section but any problems finding the venue on the night tweet me (@_MDHayes) or the RookieOven twitter account.

The meetup is a platform for the Scottish startup community to interact on a regular basis. At the meetup there are no talks, presentations or set agendas just great conversations between Scottish startup founders, employees and enthusiasts. There are only two rules for the meetup:

  • No sales: this isn’t an opportunity to sell to startups
  • No stealth mode: Talk! Share your idea’s and experiences with fellow Scottish startups

This month I hope to see a good crowd of people passionate about tech in Scotland. If that’s you then come along and grab a beer. After all what better way to kick the month off than to come together with your peers for a few drinks?

UX Scotland: RookieOven are the official bloggers

By David Wong · Edinburgh Event

In Scotland? Into UX? Well you’re in luck as UX Scotland is just round the corner and what’s more you can get all your news about UX Scotland here!

I’m happy to announce that RookieOven will be the official bloggers at this year’s UX Scotland conference. The event is taking place over two days at the Dynamic Earth centre in Edinburgh on 20 and 21 June.

UX Scotland

We’re looking forward to reporting at UX Scotland and finding out what the latest developments are in user experience design. The conference will be keeping things practical. It’s a UX event after all! Come along to meet designers and others who are interested in UX and learn how to design better user experiences. And feel free to say hello if you’re there and want to have a chat – hunt me down on Twitter (@daviddobleve).

The keynote speakers are Jeff Gothelf and Giles Colborne. Full details of other speakers and workshops will be published soon so stay tuned.

Keep an eye on #uxscot on Twitter to get the latest info about UX Scotland. Follow @RookieOven and @UXScotland.

Tickets are now available on Eventbrite.

Want to help startups? Just give them money

By David Wong · Opinion Startup Talk

Would the government be better giving money directly to startups and letting them decide what to do with it?

GiveDirectly

The question crossed my mind a few days ago when I read an article that was on the front page of Hacker News. Its title was “Want to Help People? Just Give Them Money” and it was written by Google’s Director of Charitable Giving about GiveDirectly.  GiveDirectly are a charity that help the poor in Kenya by transferring money to households in need and they do so without stipulating how the people should spend it.

There’s maybe something a little counter-intuitive about this approach that can provoke an initial scepticism. Perhaps it’s because people are used to their donations going towards the provision of food or shelter or medicine. Or because there’s a risk that recipients could spend the money on drink or gambling, or some sort of worry that it breeds a ‘dependency culture’. However, there’s evidence to suggest that transferring donations directly to people can be more effective than traditional help and GiveDirectly are carrying out their own randomised controlled trials to measure the impact of their work.

Google have backed GiveDirectly to the tune of $2.4 million so that they can test out their model in other countries.

What if the likes of Scottish Enterprise or Enterprise Ireland did this with startups? These government bodies have a constellation of different schemes and funds and grants and programmes and competitions. To paraphrase the article, what if every government organisation that focused on supporting businesses had to prove that they could do more for the entrepreneurs with a pound or a euro than the entrepreneurs could do for themselves?  In this world, cash transfers could play a role like index funds play for private investors. They could be a sizeable share of these organisations’ budget and a benchmark used to evaluate more expensive, “actively managed” investments. We’d learn more about which programmes need additional funding and which are falling below the “direct to the entrepreneurs” mark.

I’d be confident that I could do more for my startup, Plantedd, with whatever equivalent amount spent by government organisations to pay consultants to help us with marketing or IT or training. I might very well choose to spend it on these things, but there are any number of other areas that could help the business.  I’d be entrusted with the faith that I can decide for my own business whether marketing would make more of a difference than say, optimising the product pages of the website.

This would also be a more cost-effective way to distribute financial support to startups. There’s no need for panels to convene and decide on the awards because selection would be randomised (a lottery, effectively). There would still be an initial appraisal, of course, to make sure that startups are eligible but apart from that, the process of determining which startups actually receive the support would be random.

I imagine that the criticisms of such a system would echo some of the criticisms of GiveDirectly. It all boils down to the fact that it’s a lot harder for a startup to misuse the time with a marketing agency, for example, than to misuse money. The risk exists. No form of support can be guaranteed to be entirely effective, but to fixate on that would be to miss the point. The crucial consideration is to look at what the relative impact is when you compare the different ways of supporting startups.

So is it worth trying this “direct to the entrepreneurs” method?

I’m not suggesting that this is a silver bullet for achieving business growth in the UK or anywhere else. The issue of stimulating entrepreneurial activity is one of wider economics, so there are many component parts.

However, as far as targeted support for startups is concerned, I think this is at least worth a pilot programme because it’s potentially a more efficient and effective way to do it – both for the government to administer and for the recipient to spend. This could arguably unlock time and resources that are currently tied up in the paperwork and processes that characterise any application.

Will it ever happen though? Well, apparently entrepreneurs are extreme optimists.

Join the discussion on Hacker News

SayWhere.co – An experiment

By Jamie McHale · Uncategorized

I’ve been gathering feedback and data on my first product, Seeu.at, since launching previews in mid-2012. One of the major pieces of feedback given is that people often weren’t comfortable signing-in with Facebook. It was difficult to tell if this was just a segment of the internet who were less comfortable with Facebook (early adopters, those that work in tech) or if it was a wider issue.

Seeuat-Logo

We checked the data gathered, which backed up the assertion that Facebook sign-in can be a problem. There was a significant fall-off in the number of people going through the Facebook sign-in funnel. We adjusted our permission requests, and monitored for a while longer. Still a problem.

So what to do? Well, we could change Seeu.at around – but that would require a fundamental re-write of the way we handle the user model and permissions.

Instead, to test, we have launched SayWhere.co to provide a similar tool – but this time using the principle of gradual enagement and anonymous usage. We hypothesise that people will be more likely to use the service and engage with it once they see what the functionality of the site does. We can compare this to Seeu.at usage, to run simultanous tests, tackling the same problems from a different angle.

Our key metric will be the level of sharing. Are people engaged enough to want to pass it on? One people have created a poll to share and vote on places to go – do they go on to share it with friends? Do their friends click through and interact? We have the data for Seeu.at – now we’re gathering data for SayWhere.co

We launched a few days ago – with a quick posting on Reddit to get some traffic. The feedback has been positive. People are stepping through the plan process – and giving us valuable data on our funnel of engagement. We have already make some tweaks to our process – and will continue to do so as more data arrives.

So please do take a look at www.saywhere.co – and feed back on Twitter to @saywhere

We will update RookieOven with details of our funnel tweaks, and the comparison between the two sites.

Pub Summit comes to Scotland

By Michael Hayes · DWS Edinburgh Glasgow LWS

Last year the guys behind the Web Summit confrences and F.ounders started a global networking event called Pub Summit and 2013 sees the return of these events but this time on a large scale.. Instead of connecting with 50 communities; in 2012 there will be 100 cities in every corner of the world to brought together over a pint. And Scotland will be providing not one but two of these cities.

Pub Summit

The Glasgow Pub Summit, cohosted by RookieOven, will take place tonight (4th February) in Vespbar, Drury St, Glasgow from 6.30 onwards. To get your ticket apply here. Tickets are complimentary. Simply RSVP and invite 3 friends.

This will be followed by the Edinburgh Pub Summit on the 21st of February and it will be cohosted by the Float team, Colin Hewitt and Philip Roberts, and TechCube. Again; attendees will need to register for a ticket.

Pub Summits are informal and give a chance for people to unwind with a pint and meet fellow foudners and enthusiasts. It’s very much in the spirit of the regular RookieOven Meetup which takes place each month in Glasgow.

The Pub Summit events are an excellent opportunity for the Scottish tech community to connect with other tech communities around the world. The likes of London, Berlin, Madrid, Paris and San Francisco will also be hosting Pub Summits in the coming weeks.

Will you be there to represent the Scottish tech community?